Is Buying a Jeep Wrangler A Good Idea?

Is Buying a Jeep Wrangler A Good Idea?

 ·  July 8, 2023

Jeep Wrangler is the ruler of off-road SUVs, its iconic design and rugged look make it the best choice when buying an SUV. The first step of buying a Jeep Wrangler is self-introspection and asking yourself, do you really need an SUV? Once you have done that, you can move on to the next step. 

Understanding what you want in a car can help you make a better decision in purchasing an SUV. A Wrangler may be a perfect choice if you are looking for certain features. One of the many questions that arise in your mind is, “Is buying a Jeep Wrangler a good idea?” Today, we will answer this question.

Whether you’re an adventurer or love seeing bold designs, the Jeep Wrangler has a special place in everyone’s heart. This blog will help you determine whether you should get a Jeep Wrangler. We will look at the pros and cons of buying a Jeep Wrangler to help you make the best decision.

The Pros of Buying a Jeep Wrangler

There are several benefits you get from driving a Jeep Wrangler.


Best-in-class off-road performance 

The Wrangler is an absolute powerhouse when it comes to off-road adventures. It can handle even the most muddy and bad roads and is perfect if you are an adventurer. Every Jeep Wrangler is honoured with the Trail Rated® badge; this means that each Wrangler has successfully conquered some of the most challenging topography. 

You can rest easy in your adventures with Jeep Wrangler with the Selec-Trac® 4x4 System. It houses a mode that automatically switches from 2WD to 4WD, making your bumpy rides turn into smoother rides. You can easily overcome logs, rocks and every obstacle with its ground clearance.

Customisation and features

There is a diversity of customisation options available when upgrading the Jeep Wrangler. Try customising according to what suits your lifestyle and needs the best. You can see some great options, such as tailgate tables, splash guards, or a rear cargo tub liner.

There are endless possibilities when you are looking to customise your Wrangler, thanks to the aftermarket support of Jeep Wrangler. Try experimenting with different accessories to find your style and implement it.

Open-air experience 

The cool breeze of nature gives the best experience if you’re off-roading. This becomes a reality with the removable doors and tops of the Jeep Wrangler; you can feel the air touching your skin as you make your way to the destination.   

You can choose between Hardtop, soft top or no top roofs. With just one click, you can change your rooftop from covered to open and vice-versa, making it the best SUV for explorers. You can easily get lost in the starry nights of the mountains while being safe in your Wrangler.

Strong resale value 

Jeep Wranglers are known for retaining their market values even after years of purchase. Investing in one can prove to be a wise financial decision. Jeep Wrangler only depreciates around 9-10% for the first five years, which is much better than the rest of the competition.

Even if you purchase a Jeep Wrangler and wish to upgrade or sell, you can expect a good return without losing much money, even in the long run. Also, the aftermarket parts are readily available, making it easy to repair and modify as per your liking while not disrupting your budget.

The Cons of Buying a Jeep Wrangler

Let’s look at the disadvantages of a Jeep Wrangler.

Fuel inefficiency

One downside of purchasing a Jeep Wrangler is its fuel inefficiency. Jeep has done a lot to improve its fuel economy, but it is still a little behind. Modern Wranglers have an inbuilt auto start-stop function to save fuel, but it can sometimes be annoying. 

Jeep is planning to launch a full plug-in hybrid Wrangler 4xe to improve fuel efficiency. It houses a PHEV powertrain with a 2.0L DOHC Turbo I4 engine. It is an area that could benefit more from more development.

High price point

Jeep does maintain its market value, but they come pretty expensive. Prices also increase when the company adds better technology and upgrades the previous ones—investing in better navigation, LED lights, projector lights, premium sound systems and much more.

Lack of competition can also be another reason for this. There are also a few, like the Toyota Land Cruiser and Range Rover. If price is a possible barrier, then do consider buying from the used market, as the Jeep products are excellent in durability.

Lack of cargo space

If space is your main priority in an SUV, you may have to consider your options again. Jeep Wrangler has an excellent rugged design but at the cost of cargo space. As compared to the other SUVs, the Wrangler has lesser cargo space.

The two-door model has much lesser space than the four-door Wrangler. But the newer generations are coming with more and more space. However, if you still think you need more cargo space, you can consider the Wrangler Unlimited.

Less on-road comfort and more noise 

A Jeep Wrangler is an excellent choice for off-road adventures but is not as comfortable when it comes to on-road rides. This is due to the shorter wheelbase that causes a little more discomfort on the road. This also depends on the type of tyre that you’re using; investing in better tyres will result in a better on-road experience. 

Road noise is also a problem for jeeps as they lack better insulation and aerodynamics. You can try soundproofing your Wrangler to reduce the noise. You can do this by installing headliners alongside the windows and doors.


You can go with the Jeep Wrangler if your goal is off-roading and weekend adventures. It comes with more than enough customisation options, open-air options, and more. It also has a few drawbacks that you must evaluate and weigh against the benefits of getting this SUV.

Based on the above pros and cons, you can quickly determine Is Buying a Jeep Wrangler a Good Idea? Investing in a Jeep Wrangler may also be the perfect choice if you are looking for a secondary car. It can complete your urge to explore nature and see the unseen.

Just Jeep is a specialist in Dodge, Jeep and Chrysler, providing their services in Australia for the past 30 years. You can contact them to check out the latest car trends and services. They also offer complete car and SUV customisation at a low cost. 

More from the Blog